I was the primary graphic designer for Thomas O'brien brand development. Product line launched in fall of 2005. I worked closely with marketing planning, Thomas O'brien, his team and my creative manager; I created the brand standard guidelines, color standards, woven labels, printing process (for instance the TOB is a spot varnish on the packaging), determined in-store signing and established the tone for photo art direction.
I have to honestly admit that it was a pleasure to work with Thomas and his team. They were great partners during the whole process. And I love his product line, so refined and a consistently gorgeous color palette.
for more about Thomas click here and visit his website aerostudios.com
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